Applied geoscience is strongly embedded within the fabric of modern economies, yet still remains somewhat invisible in society. iCRAG’s public perception and understanding of geoscience research aims to systematically investigate which factors underlie the public perceptions of geological activities. Our research compares the public and experts’ perceptions, which will in turn provide insight into the interventions and tools that may be used to change perceptions. Outputs from this research will help to enhance the communication between experts and the public. In addition, iCRAG is conducting research into the social licence of geoscience activity and development of earth resources in order to better understand socio-political, market and community acceptance forces.
Research activities are focussed on the following areas:
- Mapping of different geological activities and the aspects that influence their public acceptance
- Examination of risk perception
- Development of online communication platform for geological activities